Websites are expensive to build and maintain. They require constant attention and maintenance. And even though most websites are free, many webmasters spend thousands of dollars each year just keeping their sites running smoothly.
There are many of course website management solutions available, but not all of them are worth your money. In this guide to website management,, we will look at what is involved in managing a website, how much does it cost, and when should you do it.
What Is Website Management?
Website management refers to the process of keeping track of everything that happens on your website. This includes tracking visits, clicks, conversions, and sales.
There are many ways to measure these things, including Google Analytics, Clicky, and others. But regardless of the tool you use, there are two important aspects of website management:?
- Tracking – Keeping track of where visitors come from and what actions they take on your site.
- Reporting – Analyzing this information to determine whether your efforts are paying off.
If you’re not tracking your website, you won’t be able to tell if your efforts are working. And if you aren’t analyzing the results, you won’t be motivated to keep improving them. So, when you set out to build a successful website, make sure you include website management as part of your plan.
Why is website management important?
Website management is critical because it allows you to keep track of everything going on with your site. This includes keeping track of who visits your site, when they visit, where they go after leaving your site, and whether they convert (or not).
This information helps you understand what works and what doesn’t work on your site. And it lets you make adjustments accordingly.
If you’re running multiple sites, this becomes even more important. You need to be able to monitor each site individually. Otherwise, you won’t know if there’s a problem with one site that affects another site.
Without proper maintenance, your site may also become outdated and lose its appeal to search engines.
If your site becomes outdated, it won’t rank well in Google searches. And if your site doesn’t rank well, it won’t attract visitors. So, it’s essential to keep your site updated and running smoothly.
How is website management done?
How is website management done?
Website management is one of the most challenging tasks for any webmaster. There are several aspects involved in managing a website. Website management involves everything from content creation to site maintenance.
In this article, we’ll discuss the basics of website management. This will give you an idea of what you need to learn to become a successful web manager.
1. Create a plan for your website
Before you begin working with your website management tool, you should decide what you want to accomplish.
What do you hope to achieve by monitoring your site? Do you just want to find out how much traffic your site gets? Or do you want to use the information to improve your site?
It’s important to think about these questions before you begin working with your tool. Without a clear goal, you might not be able to measure whether your efforts were effective.
2. Monitor your site
After you’ve decided what you want to accomplish, you need to figure out how to accomplish it. That means you need to set goals and track them.
Setting goals is easy. Just write down the things you’d like to accomplish. Then, make sure you’re tracking each goal. You can do that through a website management tool.
There are many options available, so choose one based on your needs. Some examples of website management tools include:
- Google Analytics
- Clicky
- Woopra
- Yandex Metrica
- Kissmetrics
- Moz Pro
- Constant Contact
Once you have installed your website management software, you’ll want to configure it for your specific needs. The next steps depend on which tool you’ve chosen.
For example, some tools allow you to create custom reports. Others let you view reports automatically. Still other tools offer both.
Once you’ve configured your tool, you can start using it. For example, you can log into your account and see how many people visited your site over the past week. Or you can click through to see exactly where those visitors came from.
You can also get detailed information about individual pages. This includes information such as the number of times a page was viewed, the time spent on the page, and the location of the visitor.
Some websites provide additional features. For example, some tools allow users to add widgets to their webpages. These widgets show up on every page of the site. They can display real-time data or statistics.
And some tools allow users to embed videos on their pages. Videos can be used to promote products, services, or events.
4. Analyze results
Now that you know what you want to accomplish and how to monitor your progress, it’s time to analyze your results.
The first step is to look at the numbers. Are they trending upward? Downward? What does this mean for your business?
If your site isn’t getting enough traffic, then you probably need to work harder to increase its visibility. On the other hand, if your site is doing well, but you don’t understand why, then you may need to change something about your marketing strategy.
If you don’t know what to look for, ask someone who knows more than you.
5. Make changes
If you determine that your site isn’t performing as expected, you can take action to correct the problem.
One option is to hire someone else to help you manage your website. Hiring a professional can be expensive, though. Another option is to use free resources online. There are plenty of articles, blogs, forums, and social media sites dedicated to helping small businesses improve their sites.
This process will continue until you reach your goals. However, remember, there’s no point in making big changes unless you’re willing to stick with them. If you decide to abandon your plan after just a few weeks, you won’t learn anything new.
So, keep track of your progress. And when you feel ready, try again.
What should I look for in a website management tool?
Website management tools are essential for any website owner. They allow you to manage multiple websites, track visitors, and generate leads.
However, choosing the right one can be difficult. There are hundreds of website management tools available online, and each has its pros and cons.
1. Easy to Use
This is probably the most important thing to look for in a web management tool. If the interface isn’t user friendly, you won’t be able to effectively manage your sites.
It doesn’t matter how advanced the features are if the interface is confusing. This means that you shouldn’t go with a tool that has too many bells and whistles. Instead, stick with a basic site manager that is easy to navigate.
2. Customizable Features
Customization is another feature that you should look for in a website managing tool. Some tools offer customization, whereas others don’t.
Some tools let you customize the layout of pages, add widgets to pages, and change fonts. Others don’t give you these options.
Make sure that the tool allows you to customize everything. Otherwise, you may find yourself spending hours trying to fix something that wasn’t broken in the first place.
3. Security & Privacy
Security and privacy are two other important factors to consider when selecting a website management tool.
Many website management tools store data locally on your computer. This makes it easier for hackers to access your information.
Look for a tool that stores data securely and privately. For example, you should avoid using a tool that stores passwords in plain text.
4. Support
A final factor to consider is support. Make sure that the company behind the tool offers 24/7 customer service.
Most companies provide phone support, email support, and live chat support. However, you should also ask whether the company provides support via video calls.
Video chats are especially helpful for those who aren’t tech savvy.
5. Cost
Finally, cost is an important consideration. Most website management tools come with free trial versions.
These trials usually last anywhere between 30 days to 90 days. After the trial period expires, however, you’ll have to pay a monthly fee to continue using the software.
We recommend sticking with a free trial version until you decide whether or not you want to purchase the tool.
Once you’ve decided to buy the tool, compare prices among several providers. Choose the cheapest option that meets your needs.
How much does it cost to manage a website?
There’s no exact answer to this question because there are so many different types of website managers out there.
The price will vary depending on what type of website you’re running. The more complicated the website, the more expensive the tool will be.
For example, if you run a large business, you’ll need a tool that can handle all of your accounts and processes.
If you only have one small blog, then you can use a simple site manager instead.
If you have multiple websites, you’ll need a multi-site solution. These solutions typically include a single site manager as well as separate site managers for each site.
In addition to the price, you’ll also need to take into account any additional costs associated with the tool.
For example, some tools charge extra fees for things like adding new domains, creating subdomains, and changing domain names.
You’ll also need to consider how often you plan to update your sites. If you rarely make changes, then you won’t need to upgrade very often.
However, if you frequently update your sites, then you’ll need to upgrade every time you make a change.
This means that you’ll need to budget for upgrades.
Conclusion
In conclusion, if you have a website, chances are you already know that managing it isn’t always easy. But it doesn’t have to be complicated either. With a little bit of effort, you can easily manage your site from anywhere in the world. And once you get started, you’ll find that keeping track of everything becomes second nature.
If you need assistance with website management, contact us today! We offer affordable rates and top-notch services.
