Paid Search Marketing
Boost your business's visibility and drive targeted traffic by strategically utilizing paid search marketing.
Choose a plan
Why You Need Paid Search Marketing
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Paid Search Marketing Plans
Paid Search Marketing Essentials
Google Ad Campaign Budget: $1,000/mo – $1,999/mo
Management Fee: $200/mo
Paid Search Marketing Advanced
Google Ad Campaign Budget: $2,000/mo – $3,999/mo
Management Fee: $300/mo
Paid Search Marketing Enterprise
Google Ad Campaign Budget: $4,000/mo & Up
Management Fee: $500/mo
One kind of digital marketing that includes paid search engine advertisements is called paid search. This implies that you build advertisements using the tools provided by Google or Bing, choose the terms you want them to show up for, and place bids for the specific times you want them to show. The more you bid, the more frequently your adverts will display on the platforms.
Paid search provides precision and immediacy, making it a particularly helpful tool for digital marketing. You have complete control over the keywords you want to rank for; all you have to do is raise your bids to do so.
There are two sides to every story: paid search and SEO. When combined, they enhance each other’s strengths and help you achieve your digital marketing objectives. With paid search, you can choose how and when you show up and rank quickly and accurately for particular keywords. It is therefore beneficial for branded keywords or targeted campaigns. Conversely, SEO is more of an inward than an outside endeavor. The main goals of SEO are to take advantage of the number of searches that your target audience already generates and to make sure that your website is both Google and your audience’s best option.
Paid search focuses on pushing messages outward, whereas SEO creates a well-optimized product for when users arrive.
Being able to fully control how, when, and where your message appears across search engines is one of the main advantages of sponsored search.
Although SEO is a useful discipline, you can never be sure how your adjustments will be interpreted by the algorithms.
In sponsored search, there is no room for doubt. You may be sure that you will appear in position 1 for a keyword if your price is high enough, and the ad will be precisely what you want.
We use Google Tag Manager to track ‘conversions’ on your website. These are actions users take such as tapping on the phone number link or filling out a form on your website. We then optimize your campaign around visitors who take these actions on your website.